The 2015 Digital Trends Briefing, in association with Econsultancy, explores the key market data, trends and opportunities that digital analysts should be aware of in the coming year - covering a range of topics from the benefits of data-driven marketing to the current struggle to accurately measure ROI.
The report is based on a global survey of more than 6,000 marketing professionals. It features comparisons with data from 2014, plus key regional differences usefully highlighted.
(2015, March 25). The 2015 digital trends briefing. Digital Doughnut Connected Intelligence. Retrieved from http://reports.digitaldoughnut.com/
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